Email Marketing in Kenya: The Secret to Building Lasting Customer Relationships
Despite being one of the oldest digital strategies, email marketing campaigns consistently deliver high returns. Research shows email marketing has one of the best ROI rates, meaning every shilling you spend can bring back much more in revenue. 2. Building a Strong Email List The success of email marketing in Kenya begins with your audience. […]
Event Marketing in Kenya: How to Turn Every Event into a Growth Opportunity
In today’s competitive market, a strong brand identity isn’t just a “nice-to-have” it’s the foundation of growth. Branding in Kenya is no longer about having just a logo or a catchy slogan it’s about how your audience perceives, trusts, and connects with your business. At NextGen Marketing, we’ve seen how the right branding strategy transforms […]